Research Methods

Market Research Request Form

Company details

Company name
Detailed target audience description. Please provide secondary data in a table format where possible (R-TGI, M Index, or any other prior research)

Project background

Brief description of current market situation
Brief description of the problem that caused the need for a market research

Research description

Research objective (what problems the research will resolve)
Research tasks (what special tasks the research will resolve)
What decisions will be made on the basis of the carried research
Existing hypothesis which need to be proved/disproved during the research
Geographical coverage (regions / cities)

Research method / data collection methods (if available)

Qualitative research

Quantitative research

Sample size
Is it required to consider each region / city separately and cross compare the results?

Additional comments

Timing for the research proposal (standard timing is 3 working days)
Project team briefing, in-company briefing
Requirement for a simultaneous translation
Requirement for pilot interviews
Client project visits (what project stages?)
Required travelling assistance (visa support, hotel accommodation, transport, etc.)
Research timing (research data required by which date)
Report format apart from PPT:

Project Budget:

Language of communication / research / report:

Prior research on this topic and its availability to Business Analytica if needed
Additional information on Business Analytica required

Client contact persons

1. Name, family name, patronymic
Contact phones
2. Name, family name, patronymic
Contact phones
Decision maker name, family name and patronymic